“Marketing Secrets for Modern Cambodian Consumers”

Cambodia’s remarkable period of economic growth and social change means Cambodians are excited about new products and brands.

Come discover the most cutting-edge insights into Cambodian consumers and the most effective marketing techniques for targeting them. This Breakfast Talk is based on the findings of a months-long research project paid for by EuroCham, Britcham, and UK DIT; now you can finally take advantage of all our efforts!

Topics:

• The critical importance of the youth market
• The rise of “brand-brand” (see preview above)
• How to get the most out of your social media presence
• The new consumer adoption curve in Cambodia
• The role of celebrities and Facebook personalities in marketing

Cost : $15 for EuroCham and BritCham members, $20 for non-members