Lucky Maybank customer Chheng Vutha collected the keys to a brand new home on Saturday after being named as the grand prize winner of Maybank’s “Save Now & Win Big” campaign. Vutha received a one-bedroom condominium unit in The Garden Residency boutique development complex in Phnom Penh valued at approximately $42,000.
“I couldn’t believe I’m so lucky. This is the biggest win I have ever had,” said Vutha. “I am a rather new Maybank customer, having banked with them for just over a year, but this gives me more reason to continue banking with Maybank! My entire family is so excited with this reward.”
As a first-of-its-kind competition in Cambodia, featuring a joint collaboration with Malaysian property developers JS Land Limited, the campaign ran from June 1 to December 31 last year, receiving an overwhelming response from existing and new customers.
Speaking at the prize-giving event held at Tonle Bassac II restaurant, Maybank (Cambodia) CEO Cynthia Liaw said the competition was an acknowledgment of an increase in customer loyalty that they were experiencing in recent years, and aimed to reciprocate this loyalty. “The Maybank ‘Save Now & Win Big’ campaign was conceptualized with our customers in mind. The campaign instills good saving habits and aims to reward loyal savers with a fantastic prize,” she said.
Dato’ Jack Yap, managing director of JS Land Limited, said that the collaboration with Maybank had enabled the winner to own a beautiful home. “The Garden Residency, located in Sen Sok district, boasts of two infinity pools, two sky gardens, a roof top garden and 24-hour security. It is the most reasonably priced development targeted to help Cambodians own a house in the city of Phnom Penh,” said Yap.
New and existing accountholders were granted an opportunity to win the condominium unit with every $500 increase in their savings or current accounts with Maybank.
Maybank launched another new campaign at the prize giving ceremony in conjunction with the celebrations of the incoming Year of the Rooster. The Maybank Premier Wealth “Lucky 888” campaign offers the first 88 new customers who open a Maybank Premier Wealth Prestige Current Account a lucky red envelope (“ang pow”), containing cash amounts ranging from $38 to $888. The campaign will run until 31 March, or until all 88 ang pows have been issued.
The Maybank Premier Wealth program provides a differentiated banking experience, offering personalized and comprehensive financial solutions based on a multitude of regional and local insights to suit the customers’ unique needs as well as preferential treatment in service, perks and rewards.
Maybank Premier Wealth customers have dedicated Premier Wealth relationship managers to assist them with their banking needs and enjoy priority services at all Maybank branches. They will also have the exclusive opportunity to conduct their banking transactions in the privacy and comfort of the Maybank Premier Wealth Lounges, both within Cambodia as well as across Malaysia, Singapore and Indonesia.
In addition, they will enjoy preferential rates and charges, as well as preferential treatment for selected Maybank banking services, as well as for other financial and non-financial related products or services offered by selected Maybank partners, which ranges from insurance and health services to airport lounge facilities.
Liaw said that the offer of this latest campaign is in line with the bank’s aim to provide better value proposition to its customers. “It’s our way of welcoming and thanking our new customers, and we will continue rolling out more initiatives as we intend to build our retail banking business locally and regionally,” she said.